Nike Shares Plunge as China Struggles and Converse Sales Collapse
Nike shares fell after the company warned sales will drop this quarter, hurt by weak demand in China and at Converse. Revenue is expected to dip slightly.
Nike shares fell after the company warned sales will drop this quarter, hurt by weak demand in China and at Converse. Revenue is expected to dip slightly.
Nike beats revenue expectations with $12.4B in Q2 sales but faces challenges in China and Converse. Stock drops 5% despite turnaround progress under CEO Elliott Hill.
Wells Fargo upgrades Nike (NKE) to Overweight with a new $75 price target, citing improving sales, margins, and innovation momentum.
Nike posted a surprise 1% revenue increase in its latest quarter, fueled by strong growth in North America and a wholesale rebound. However, the path ahead is complicated by rising tariffs ($1.5 billion forecast) and persistent sales declines in Greater China.