Zeta Global Stock Climbs After Palantir Partnership to Unify Data and AI for Marketers
The companies will integrate Palantir’s Foundry with Zeta’s Athena AI to power next-gen agentic marketing.
The companies will integrate Palantir’s Foundry with Zeta’s Athena AI to power next-gen agentic marketing.
Zeta Global partners with OpenAI at CES 2026 to enhance Athena, their AI marketing assistant that helps businesses make faster, smarter marketing decisions.