Spotify’s Next Chapter: How the Company Plans to Reach 1 Billion Subscribers and $100 Billion in Revenue

Spotify Co-CEOs shared key updates at Investor Day 2026, including their “Large Taste Model” AI strategy, new higher-ARPU products, and long-term goals for 1 billion subscribers and $100 billion in revenue.

Spotify’s Next Chapter: How the Company Plans to Reach 1 Billion Subscribers and $100 Billion in Revenue
Credit: Michael Nagle/Bloomberg
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