Deckers Outdoor Stock Downgraded as Analysts Warn on Discount Strategy
Piper Sandler and Baird downgrade Deckers Outdoor stock, citing heavy discounting at Hoka and Ugg and concerns about long-term brand health.
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Piper Sandler and Baird downgrade Deckers Outdoor stock, citing heavy discounting at Hoka and Ugg and concerns about long-term brand health.
Deckers Outdoor falls short of fiscal 2026 sales estimates as consumer spending weakens and tariff concerns impact the Hoka and UGG parent company.