Affirm Stock: Why Analysts See a Compelling Buy
Affirm was upgraded to Buy. Rothschild analysts see it as the best long-term investment due to international growth & a strong product set.

- The investment firm Rothschild & Co Redburn has recently upgraded its rating for Affirm (AFRM).
- The rating moved from Neutral to Buy.
- The price target for Affirm was significantly increased from $74 to $101.
- This new target suggests a potential 30% upside for the stock.
- Affirm’s product set is seen as “more established” compared to competitors such as Klarna (KLAR).
- A major factor driving the upgrade is Affirm’s focus on international markets.
- This international expansion is carried out through partnerships and is expected to be a substantial contributor to the company’s long-term growth.
- Rothschild & Co Redburn currently views Affirm as the “most compelling long-term investment opportunity”.